Tips for Sellers of Lancaster Real Estate

Marketing your home in Lancaster

When you choose a professional to help you sell your home, it's really like hiring a marketing firm. Our job is to know the best way to reach buyers; how to make your product shine; and how to price your property to sell.

A successful sales system

To create a succesful sales plan there are steps to make sure is fit for the market. First, preparing your home for sale, including establishing a timeline, making any repairs or cosmetic improvements necessary, and getting good photos and video.

Then, we work on the listing step – setting the right price, making sure it hits the market with a bang, arranging showings, fielding offers and negotiating the best transaction we can get. We will help you through the process, including inspections, title reports, appraisals, permits and final loan approval – until closing day arrives and you can move on to the next phase in your life. Our job is to make the entire process as smooth as possible.

Do you need a Realtor?

One thing to remember is that the “best deal” is not a fixed number. Occasionally home sellers question the need for a Realtor, but we can honestly say that in today's market we can make a big impact on the deal you get.

There are less properties on the market right now, and they are selling quicker – so having a professional “home marketer” can mean the difference between a quick sale at a good price and a languishing listing, with a price that keeps dropping.

Hitting the market

There are hundreds of buyers out there who are targeting a home in your area and your price range – and we want them to have a good impression when they first see the listing. Photos, well-written descriptions…

We'll use them all because, we know that buying a home is as much an emotional decision as a financial one, we'll help you prepare your home so it connects with potential buyers. Finally, we'll help you navigate the sometimes grueling process of showing your home and closing a deal. We'll work around your schedule so that you can live your life even while you sell your home.